“Lea-Ann W. Berst’s expertise in marketing strategy helped International School of Beijing look closely at what we offer as separate and distinct from the other schools in town. As the Lead Strategist at Sleddogg, Lea-Ann was wonderful in “teaching” those of us in education the importance of our value proposition to our customers – and how to deliver on that proposition. Through all of our sessions, Lea-Ann was a creative, positive and engaging force in helping ISB identify our core attributes, brand attributes and target markets in a highly competitive educational landscape in Beijing. We appreciated our time with Sleddogg Marketing Management and believe that your organization would benefit from working with them as well.” – Tom Hawkins, Head of School, International School of Beijing